UNITE, CBA’s international convention,
is where the Christian products industry gathers.

UNITE 2017 was a success. The 2018 event will take place in Nashville July 8-11, 2018.

Did you know?

  • At UNITE 2017, a collaborative partnership was announced to drive consumers to Christian stores. The Get It Local Today program will benefit publishers and retailers alike.
  • At UNITE 2017, CBA announced an ongoing retail training program that allows retail staff to be trained whenever is convenient for them… and for cheap.
  • At UNITE 2017, two global directorships were announced to further spread the work of the industry in India and South Korea.

Read more in the post-convention press release.

Check out our UNITE 2017 Recap Video!