Virtual Events: Connect Your Store for Traffic and Sales

Virtual events are an innovative and exciting new way to create excitement in your store to drive traffic and build community. Using available online technologies and affordable equipment, retailers can affordably bring top authors and personalities to their store book clubs, gatherings, and other activities. The store becomes the hub for information, interaction, fun, and unique experiences just by tuning in.

Angela Breidenbach, CAN President

Virtual Events Part 1: What Is It and Why Do It?

Christian Author Network president and popular author Angela Breidenbach gives an overview of virtual events, including technology, services, impact, and what it all means for retailers to drive traffic and sales. This easy introduction gives you the basic ideas and approaches to make virtual events work in your store, regardless of your skill levels or technology expertise.
Virtual Events Part 1: What Is It and Why Do It?

Virtual Events Part 2: What Does It Take?

An in-depth look at setting up a virtual event in your store, this session gives you all the details for setting up a virtual event, from the author and personality invitation to the TV and set up, to the meeting services, to marketing and sales. Christian Author Network president and popular author Angela Breidenbach will show you how easy it is to host a virtual event and stage an exciting activity in your store.
Virtual Events Part 2: What Does It Take

Virtual Events Part 3: See It In Action

This was a live participation session and is not available on demand.

Virtual Events Part 4: Putting It All Together

A behind the scenes look of a live virtual event previously recorded at indie retailer Heather Adams’ store, The Greatest Gift & Scripture Supply in Pueblo, CO. See the set up, how the event is run from the eyes of the retailer, and ways to keep your group engaged with the author. This final session will include feedback from both the retailer and guests on overall experience.
Virtual Events Part 4: Putting It All Together

This training series is sponsored by:

And brought to you in partnership with: