Extend your brand awareness and presence. 

The below tools highlight your brand and must-see products to achieve maximum exposure.

To learn more or book promotional items, contact:
Dunn & Dunn
Carl or Ellie Dunn: (856) 582-0690; carl@carldunn.comellie@carldunn.com

Promotional Opportunities for Purchase Include: 
Signage in High-traffic Areas New Product Showcases Film Screenings
Showcase Suites Floor Signs Church Bookstore Center Sponsor
Attendee Bags Carpet Clings Christian Product Trends Rep-Arounds
Lanyards or Pens Entrance Handouts Media Room Sponsor
UNITE Onsite Program Ads Pre-Session Video Promos Author Bootcamp Sponsor
UNITE Website Ads Videos in High-traffic Areas Envision the Legacy Banquet Table Host
Booth Happenings Exclusive Offers Exhibitor Events
Purchased Mailing List

Put a Plan Together

Which option is best for you? That depends on your goals. Below, promotional opportunities including both purchased pieces and free marketing support tools are categorized by strategic goals. Scroll through the below options or call Dunn & Dunn at 856-582-0690 to determine which options are best for you.

Raise Brand Awareness 

 If brand positioning, industry support, and highest visibility are your goals, consider:

  • Title Sponsor: Put your name in front of the entire industry.
  • Video Promos Before Sessions: These video promos are shown in our largest sessions.
  • UNITE Website Ads: Have a presence on the hub for the event.
  • Retail Academy and Training Sponsor: Highlight your support for the future of the industry.
  • Banquet Table Host: Invite buyers to join your table at this exclusive event for some dedicated face time.

Promote New Products 

Buyers say new products and new vendors are primary motivations to attend UNITE 2017. To get your new product in front of buyers, consider:

  • UNITE Onsite Program Ads: This new buyer guide will offer company listings and highlight new products as well as exclusive exhibitor offers.
  • New Product Showcase: An interactive area to show physical new product samples.
  • Signage in High-traffic Areas: High visibility signage features your products and booth info.
  • TV spots: You control the message with video spots at terminals strategically located in high-traffic areas.
  • Rep-Arounds: New this year at convention, you can present your hottest items to a table of interested buyers again and again. Your company’s rep will move from table to table in this unique fast-paced event. You can leave an order sheet or drive buyers to your booth or Showcase Suite to close the sale.
  • Film Screening: Introduce your newest piece to the industry Tuesday or Wednesday evening
  • Showcase Suites: This extension of your booth presence allows you a more focused and relaxed interaction with buyers to showcase your top products.
  • Purchased Mailing List of all Retailers: 3500+ addresses for retailers in all 50 states (regularly $349, but only $159 for UNITE exhibitors)

Drive Booth Traffic and Gain Leads

To attract buyers to your spaces, consider:

Onsite Signage

  • Banners & Column Wraps
  • Floor Signs
  • Carpet Clings & Decals

Attendee Bag

  • Sponsor this handsome giveaway bag packed with offers and the UNITE Onsite program.
  • Insert product or a flier to promote your lines and titles and drive traffic to your booth or Showcase Suite.

Specialty Promotions

  • Entrance Handouts: Invite people to your booth as they come in the door.
  • Hotel Key Covers: Your message in their hands.
  • Lanyards: Visibility branded on every attendee.
  • Pens: Handy reminders and great for writing orders.

Event Sponsorships

  • Exhibitor Events
  • Booth Happenings
  • Banquet Table Host
  • Rep-Around Sponsor
  • Author Bootcamp Sponsor
  • Church Bookstore Workshop Sponsor
  • Church Bookstore Reception Sponsor
  • Media Room Sponsor
  • Retail Academy and Training Sponsor

Digital Marketing

  • UNITE 2017 Website Ads
  • Free Mailing Lists of Registered Attendees: CBA will make these lists available to all exhibitors before the event through the Exhibitor Newsletter that all participating exhibitors receive.
  • Purchased Mailing List of all Retailers: 3500+ addresses for retailers in all 50 states
  • Exhibitor E-marketing: Use your own channels to align with UNITE promotions and drive buyers to convention. Free graphics and templates are available for download in the Exhibitor Digital Toolkit to help you promote your presence at UNITE and invite buyers to meet you there.
  • CBA E-blasts: CBA can send dedicated e-blasts promoting your brand to buyers to reinforce your marketing and product launches.

Market Specifically to Churches

  • Church Bookstore Table Sponsor
  • Church Bookstore Workshop Sponsor
  • Church Bookstore e-blasts: CBA can send these on your behalf

Strengthen PR and Relationship-Building

  • Showcase Suites
  • Exhibitor Events/Booth Happenings
  • Media Room Sponsor
  • Author Bootcamp Sponsor
  • Church Bookstore Workshop Sponsor
  • Retail Academy and Training Sponsor

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