CBA Mission

In recent years, CBA evaluated our mission and determined that a clearer statement of why we exist and who we serve was needed, resulting in our current mission statement that drives everything we do for our members.

"We are committed to growing a healthy and successful Christian Retail Channel by equipping our members with highly valued business solutions."

 

CBA Vision

In accomplishing our mission, CBA's vision defines our role in what we do.

"We will be the leading force in bringing the Christian Retail Channel together and be a champion for its growth and success."