A recent survey found that 73% of consumers are more likely to visit a store if they can see in-store inventory on items they are considering. Additionally, 75 percent of consumers expect online shopping to also offer in-store pickup.

The ChristianStores.org store-locator website and the Get It Local Today e-commerce engine will use inventory data sent via CROSS:SCAN to display local on-hand quantities.

CROSS:SCAN is an industry reporting tool to help retailers improve inventory investment returns, avoid out-of-stocks, and create best-seller lists. The free service is offered in partnership with ParableConnect. Retailers participate by giving their permission to collect data with specific data-usage protections outlined in an agreement.

For information on how to sign up for CROSS:SCAN, email CBA Member Services.