To support the success, health, and growth of independent Christian retailers, HarperCollins Christian Publishing (HCCP) is supporting nearly 90 percent of The Parable Group Summer Catalog and providing postage for stores to mail deeper into their customer list. As a result, ten stores added the summer promotion.

Additionally, HarperCollins Christian funded a graduation postcard program to drive church traffic to Christian retail this year. The Parable Group sent over 8,000 postcards to churches and schools on behalf of participating retailers—HCCP covered the printing, postage, and bulk buy offer on select grad titles.

View the digital version of The Parable Group Summer Catalog.