The Canadian marketing and publicity agency, Graf-Martin launched its digital street-team platform, Spark, and re-launched two consumer programs, the Nuts about Books blogger program, and Resourcing Leaders, to help clients expand their reach across Canada.

Graf-Martin clients include Baker Publishing Group, David C Cook, Ten Thousand Villages, Sony Pictures, Pure Flix, World Vision Canada, Focus on the Family Canada, and others. The re-launch of their digital outreach programs will make them available to the broader industry for marketing to the Canadian marketplace.