To successfully serve the church, as well as online and brick-and-mortar customers, Christian storeowners and suppliers need to be equipped with the right product mix and a good understanding of how trends will affect them today and months down the line.

Over the years, CBA has offered a wide range of individual product trend workshops—children’s, film, fiction, and more. Debuting at this summer’s UNITE 2016 in Cincinnati, The Christian Product Trends Workshop combines trend information across all categories, networking opportunities, and exciting product giveaways into one content-loaded, timesaving workshop.

This product-presentation-and-give-away event will spotlight the strongest new releases from 12 major sponsors interspersed with trends analysis that will survey the entire Christian product landscape. This fast-paced presentation also will include the Christian Product Trends Buyers Directory featuring trend information, listings of presented products, supplier contact info, and a listing of other suppliers. In addition, sponsoring suppliers will be on hand to give insights into their new releases and what is happening in their product lines.

The free product retailers will receive offsets the $49 admission ticket. The workshop will be held in the Junior Ballroom, 4:30-6:30 p.m., on Monday, June 27, followed by a time of book signings with participating artists and authors. You can sign up at http://unite2016.com/.